Ever feel like your leads are slipping through the cracks? You’re not alone – 79% of leads don’t convert into sales due to poor nurturing. It’s frustrating, isn’t it? You put in all the effort to generate leads, only to see them go cold or move on to a competitor. Without a clear system to guide potential customers through their buying journey, your sales process can feel like a guessing game. That’s where the real challenge lies—knowing how to manage leads, nurture them, and convert them into paying customers.
Enter sales funnel software, your ultimate solution for tackling these pain points. This software helps you organize your leads, automate follow-ups, and track every step of the customer journey. With the right tool, you can turn your sales process into a streamlined conversion-driving machine.
In this blog, we’ll explore what sales funnel software is and introduce you to the best ones. These tools are designed to help you nurture leads effectively and close more deals, ensuring you never miss out on a sales opportunity again.
But before that, let’s understand briefly what a sales funnel is.
What Is a Sales Funnel?
A sales funnel is kind of like a road map for turning potential customers into paying ones. Picture it as an actual funnel: wide at the top to gather leads and narrow at the bottom where the sales happen. It helps you understand where your audience is in their buying journey and guides them step by step toward making a purchase.
At the top, you’re just grabbing attention—think ads, social media, or blog posts. In the middle, you’re building interest and trust, maybe through emails or free trials. By the time they reach the bottom, your customer is ready to make a decision, and you’re there to seal the deal.
If you’re wondering how to build a sales funnel, start by knowing your audience and what they need at each stage. Create content and offers that gently nudge them along. It’s not about being pushy—it’s about helping them take that next step.
Whether you’re just starting out or looking to optimize your process, understanding sales funnels can make all the difference. It’s like having a clear plan for turning curious visitors into loyal customers.
What Is Sales Funnel Software?
Sales funnel software is your behind-the-scenes assistant for managing customers’ steps before purchasing. Think of it as a tool that helps you visualize, track, and optimize the customer journey—from when someone discovers your business to the final “thank you for your order.”
This software helps you organize leads, follow up with them at the right time, and even automate some tasks (like sending an email or scheduling a follow-up). It’s all about keeping your sales process smooth and efficient while saving you time.
When searching for the best sales funnel software, look for features like lead tracking, automation, and analytics. These tools can give you insights into what’s working and where customers might drop off. It’s like having a clear path to success in front of you.
Whether you’re just getting started or want to level up your sales game, sales funnel software makes connecting with your audience and closing deals easier. It’s every business’s secret weapon to turn potential customers into loyal ones!
Why Is the Sales Funnel Important
A sales funnel is like your roadmap to guiding potential customers toward making a purchase. It organizes their journey, helps you focus on the right leads, and ensures your efforts are strategic and efficient. Here’s why it matters:
1. Organize the Customer Journey
The sales funnel lays out your customer’s journey step by step, helping you understand where they are and what they need. From creating awareness to sealing the deal, it keeps everything streamlined. With tools like sales funnel software, you can easily track their progress and make informed decisions to guide them forward.
2. Helps You Focus on the Right Leads
Not every lead is ready to buy, and that’s okay! The sales funnel lets you prioritize those most likely to convert. By focusing your time and resources on the right prospects, you save effort while boosting results. Software tools help you identify these leads and act at the perfect time.
3. Improves Conversion Rates
The funnel shows you where potential customers might be falling off, giving you a chance to fix those gaps. By optimizing each stage, you move more people toward purchasing. Whether it’s tweaking a follow-up email or adjusting a pitch, knowing where to improve makes all the difference.
4. Boosts Revenue with a Clear Strategy
A solid sales funnel ensures you’re not just guessing your way to success. It provides a clear strategy to nurture leads, build trust, and close deals. With sales funnel software, you can automate repetitive tasks, analyze results, and scale your efforts to maximize revenue.
5. Saves Time and Resources
Without a sales funnel, you might waste time chasing leads that aren’t ready or targeting the wrong audience. A well-designed funnel keeps things efficient by focusing on what works. When paired with software, you can automate processes, track data, and free up your time for what really matters—building relationships.
How to Choose a Sales Funnel Software
Choosing the right sales funnel software can feel overwhelming, but breaking it down into steps makes it manageable. Here’s how you can find the best sales funnel software for your needs:
1. Understand Your Business Needs
Start by identifying your sales process. Are you focused on lead generation, nurturing, or closing? Different tools specialize in various stages, so understanding your goals will narrow down your options. Consider features like automation, analytics, and lead tracking to match your needs.
2. Check for User-Friendliness
The last thing you want is a complicated tool that wastes time. Look for software that’s intuitive and easy to navigate, even if you’re not tech-savvy. A clean interface and straightforward setup ensure you can focus on sales instead of figuring out how the tool works.
3. Evaluate Features and Customization Options
Does the software offer what you need? Look for features like lead scoring, email automation, and analytics dashboards. Bonus points if it allows you to customize funnels to fit your process. The right tool should adapt to your business, not vice versa.
4. Consider Scalability
If you’re planning to grow, pick software that can grow with you. A tool that handles a few leads today but struggles with hundreds tomorrow isn’t worth your investment. Check for scalability to ensure it meets your future needs without forcing you to switch later.
5. Look at Integrations
Even though this isn’t the main focus, make sure the tool plays well with your existing software. It should sync easily with your CRM, email marketing platform, or other tools you use daily. Seamless integration saves you time and keeps your data organized.
6. Read Reviews and Try a Demo
Don’t skip this step! Customer reviews give you real-world insights into the software’s strengths and weaknesses. Most tools also offer free trials or demos—test them out to see if they’re a good fit before committing.
7. Compare Pricing and Value
Price matters, but so does what you’re getting for your money. Look for software that fits your budget while offering the features you need. Sometimes, spending a little more upfront saves you time and effort in the long run.
Sales Funnel Examples
Understanding sales funnel examples can give you a clear idea of how to design your own funnel. Let’s dive into some great examples to see how different businesses craft their customer journeys.
1. Lead Magnet Funnel for Building an Email List
Imagine offering something valuable for free, like an ebook or a free course, in exchange for someone’s email address. This is how lead magnet funnels work. It starts with a compelling landing page that promotes your freebie, followed by an email series that nurtures the lead with helpful content. Over time, you introduce your paid offers, guiding the prospect toward a purchase. It’s a simple yet effective way to grow your audience and build trust.
2. Product Launch Funnel for New Offerings
Got a new product or service? A product launch funnel is perfect for creating buzz. It begins with teaser emails or ads that pique curiosity. As the launch date nears, you share more details, like behind-the-scenes content or limited-time offers. By the time your product is available, your audience is excited and ready to buy.
3. Webinar Funnel for Selling High-Ticket Products
Webinars are great for showcasing expertise and convincing leads to invest in premium offers. Start with a registration page for your webinar and follow up with reminders. During the webinar, deliver valuable insights and address pain points. End with a pitch for your high-ticket product, and send follow-up emails to attendees and no-shows to close the deal.
4. Abandoned Cart Funnel for Recovering Lost Sales
Ever noticed how some brands send reminders when you leave items in your cart? That’s an abandoned cart funnel. It kicks in when someone adds products to their cart but doesn’t complete the purchase. You follow up with a series of emails—maybe offering a discount or free shipping—to encourage them to come back and buy.
5. Upsell Funnel for Maximizing Customer Value
Upselling happens after a purchase. For example, someone buys a pair of shoes, and you suggest adding socks or shoe care products. An upsell funnel works by recommending related items or upgrades to increase the customer’s order value. It’s a great way to boost revenue without finding new customers.
Why These Examples Work
Each of these funnels has a clear structure and purpose, whether it’s attracting leads, recovering lost sales, or increasing order value. They’re designed to meet customers where they are and guide them naturally toward the next step.
By studying these examples, you can adapt the strategies to fit your business. Whether it’s a lead magnet or an upsell funnel, the key is to create a journey that feels smooth and valuable for your audience.
What Are the Benefits of Using Sales Funnel Software?
Sales funnel software can be a total boost for your business. It’s like having a smart assistant that keeps your sales process organized and efficient. If you’re still on the fence about it, here are some benefits that might just convince you:
1. Streamlines Your Sales Process
With sales funnel software, you can map out every step of your customer journey—from the first click to the final purchase. It keeps everything running smoothly, so you’re not juggling leads or missing opportunities. Think of it as having a clear blueprint that saves you time and effort.
2. Helps You Track and Manage Leads
Ever feel like you’re losing track of potential customers? This software organizes all your leads in one place, showing you where they are in the funnel. You can follow up at the right time, increasing your chances of closing the deal.
3. Boosts Efficiency with Automation
Sales funnel software handles repetitive tasks like sending follow-up emails or nurturing leads. This frees you up to focus on building relationships and closing sales. It’s like having a virtual assistant working 24/7 to keep things moving.
4. Provides Valuable Insights
Analytics features let you see what’s working and what’s not. You’ll know which campaigns are bringing in leads, where people are dropping off, and how to improve. It’s all about making data-driven decisions to boost your results.
5. Increases Conversions
Sales funnel software helps you target the right leads at the perfect time, ensuring your message resonates when it matters most. Streamlining your process and keeping you organized turns prospects into paying customers and ensures no opportunity falls through the cracks.
6. Scales with Your Business
Whether you’re just starting or planning to scale, sales funnel software grows with your business. It’s designed to handle increasing leads, larger volumes of data, and more complex processes, ensuring you’re always ready to turn prospects into paying customers efficiently.
In short, using sales funnel software isn’t just about staying organized—it’s about driving growth. It gives you the tools and insights to create a seamless customer journey, making your sales process more effective and less stressful. Why wouldn’t you want that?
When Should You Opt for a Sales Funnel Builder
Using a sales funnel builder can be a game-changing move for your business. But when is the right time to leap? Here are a few scenarios that clearly signal it’s time to consider one:
1. When Your Leads Are Falling Through the Cracks
If you’re losing track of potential customers or unsure where they are in your sales process, it’s time to get organized. A sales funnel builder helps you map out each stage, track leads, and ensure no missed opportunities. It’s like having a roadmap for guiding prospects to conversion.
2. When You’re Spending Too Much Time on Manual Tasks
Manually following up with leads, sending emails, and tracking progress can be exhausting. If these repetitive tasks are eating into your day, a funnel builder can save you hours by automating the process. This means more time for strategizing and connecting with customers personally.
3. When You’re Struggling to Scale Your Sales Process
As your business grows, managing more leads and handling larger sales volumes becomes challenging. A sales funnel builder scales with you, helping you manage increased complexity without losing efficiency. It’s built to handle growth while keeping your process smooth and seamless.
4. When Your Conversions Are Stuck in a Rut
If you’re getting leads, but they’re not turning into customers, it’s time to optimize. A sales funnel builder lets you identify weak spots in your funnel and refine each step. With data-driven insights, you can improve engagement and increase conversions.
5. When You Want to Improve Customer Experience
A disorganized sales process can frustrate customers. If you notice leads dropping off or feedback about unclear steps, a funnel builder helps create a seamless, engaging experience. It ensures prospects are nurtured at the right pace, leading to happier customers and stronger relationships.
Which Companies Should Use Funnel Builder Software
Funnel builder software isn’t just for one type of business—it’s useful across a range of industries. Here’s a quick breakdown of who can benefit most:
- E-commerce Businesses – If you sell products online, a funnel builder helps guide customers from browsing to checkout. It’s perfect for reducing cart abandonment and increasing sales.
- Service-Based Companies – Coaches, consultants, and agencies can use funnels to attract leads, book appointments, and nurture potential clients until they’re ready to commit.
- SaaS Companies – For software providers, funnels help in capturing trial users, onboarding them effectively, and converting them into long-term subscribers.
- Online Course Creators – Whether you’re selling workshops, webinars, or full-blown courses, funnels can help you attract students and walk them through the enrollment process.
- Affiliate Marketers – If you’re promoting other people’s products, funnels help track and optimize your campaigns to drive conversions.
- Small Businesses and Startups – For new or growing businesses, funnels make it easier to attract, engage, and convert leads without needing a large sales team.
- Nonprofits and Charities – Even nonprofits can use funnels to build awareness, collect donations, and keep supporters engaged.
A simple sales funnel, when managed in the right way, can take your business to new heights. But for that, you need the best sales funnel software. If you ask about my top three picks from the list of 11 top sales funnel software, these will be my choices –
My Top 3 Picks for the Best Sales Funnel Software
- BIGContacts: BIGContacts is an ideal sales funnel software for small businesses and startups. It offers a robust contact management system and a visual sales pipeline that helps you prioritize efforts, focus on the right leads, and make the most of your time. The tool excels in workflow automation, including drip email campaigns, which can significantly improve conversion rates. Its forever-free plan is an added bonus for businesses just starting out.
- HubSpot: HubSpot’s CRM offers a free plan, but there is a caveat—many of its popular features aren’t included in the free version. However, it excels at lead management and tracking, featuring an automatic lead scoring system that rates your leads based on their likelihood to convert. While it’s a powerful tool for prioritizing leads, the premium plans can be expensive for smaller businesses.
- ClickFunnels: ClickFunnels is excellent for capturing leads and guiding buyers through the sales process. It offers features like automated email campaigns triggered by user actions (such as opting in or making a purchase) and a one-click upsell tool that increases order value. On the downside, it has a steep learning curve for new users unfamiliar with sales funnels.
11 Best Sales Funnel Builders and Software (Free & Paid)
To compile this list, I have assessed each tool’s ease of use and scalability, ensuring they meet the diverse needs of consultants. My evaluation includes my personal experiences, insights from reputable reviews, and feedback from industry peers.
CRM | Best For | Pricing |
---|---|---|
BIGContacts | Contact Management & Email Marketing | Forever free for small teams. Paid plan starts at $9.99/month |
Freshsales | AI-powered sales campaigns | Starts at $10.5/user/month |
Systeme.io | Email Marketing | Starts at $27/user/month. |
HubSpot | Centralizing sales, marketing, and support operations | Starts at $16/user/month. |
WishPond | Marketing Automation | Custom pricing. |
ClickFunnels | Landing Page Creation | Custom pricing. |
GetResponse | Conversion Funnels | Starts at $18.9/user/month. |
Zendesk Sell | Automatic Lead Scoring | Starts at $25/user/month. |
Keap | Contact Management | Starts at $299/month. |
Convert Kit | Audience Segmentation | Starts at $29/month. |
ActiveCampaign | Built-in Marketing Automation | Starts at $15/user/month. |
1. BIGContacts – Best for Contact Management & Email Marketing for Startups & Small & Medium Businesses
BIGContacts is a suitable sales funnel software for small businesses and startups!
At its heart, there’s an effective contact management system. It offers a visual sales pipeline where I can see where each prospect stands in the cycle. It helps me prioritize efforts and ensure that I’m focusing on the right leads at the right time.
BIGContacts excels in lead capturing from various sources, consolidating them into one centralized platform.
I can simply input leads generated from email, website inquiries, and other sources into the system and watch it intelligently categorize them based on their sources. A real time-saver!
Its workflow automation functionality – especially the drip email campaigns, is something I use religiously. It automatically sends follow-up emails at precise intervals to customers based on certain triggers. This has not only improved my communication with potential clients but has also significantly increased conversion rates.
What You’ll Like:
- Allows you to track leads, monitor their progress, and identify bottlenecks to optimize the sales process
- Customizable templates to create visually appealing emails, landing pages, and forms effortlessly
- Provides powerful reporting and analytics tools to optimize your strategies and achieve better results
- Automates repetitive tasks like sending personalized email campaigns, scheduling follow-ups, etc., to nurture leads effectively and drive conversions
- Webforms to capture leads directly into the system, eliminating manual data entry and chances of lead leakage
What You May Not Like:
- No downloadable or on-premise version
- No dedicated account manager for the free plan, unlike the paid
Pricing:
- Forever free for small teams. Paid starts at $9.99/month.
2. Freshsales – Best for AI-Powered Sales Campaigns
Image Source: Freshsales
Freshsales truly revolutionized the way I approach sales. . The AI-powered insights offered predictive analytics that helped me understand which leads were worth pursuing. The tool’s sales funnel management was exceptional—it helped me to track every deal in real time, ensuring I didn’t miss out on opportunities.
I particularly liked the built-in email tracking and custom workflows, which streamlined my communication and follow-ups. The sales funnel features were a lifesaver, especially the deal stages and automated lead scoring. I could visualize my entire funnel, identify bottlenecks, and focus on closing deals faster.
The integration with phone and chat tools made it easy to stay connected, and the mobile app ensured I could manage my funnel on the go. Whether it was managing leads, automating campaigns, or tracking customer behavior, Freshsales covered it all seamlessly.
What You’ll Like:
- AI-based lead scoring to prioritize the right prospects, helping you focus on high-value leads
- Visual deal pipelines for clear sales funnel tracking, helping you spot bottlenecks and prioritize deals efficiently
- Email tracking and insights to optimize campaigns, helping you identify engaged leads and improve follow-ups
- Customizable workflows to suit your sales processes, helping you save time and reduce manual tasks
What You May Not Like:
- Steep learning curve for non-technical users initially
- Limited customization for advanced reporting needs
Pricing:
- Starts at $10.5/user/month
3. Systeme.io – Best for Email Marketing
Image Source: Monetized Future
I was looking for a tool that could handle everything from email marketing to sales funnels, and Systeme.io really impressed me. It was so easy to build landing pages and create automated email sequences. I loved that I could set up my whole sales funnel in one place, from the initial opt-in form to the final thank-you page.
What really stood out was how straightforward it was to create those sales funnels. I was able to visually map out each step, add triggers, and even A/B test different versions to see what worked best. And the built-in email marketing features? A lifesaver! I could segment my audience, send targeted campaigns, and track my results without needing a separate email provider.
Plus, Systeme.io has this unique feature that allows you to run your online courses right on the platform. I was able to upload my course content, create membership areas, and even process payments, all within Systeme.io. It seriously simplified my workflow.
What You’ll Like:
- Visual workflow builder with dragging and dropping elements to create sales funnels
- Pre-designed templates for emails, funnels, and pages to save time
- Affiliate program management is built right into the platform
- Online course hosting to deliver and manage online courses in one place
What You May Not Like:
- The customization options for landing pages could be more extensive
- The email automation could feel basic for power users
Pricing:
- Starts at $27/user/month.
4. HubSpot – Best for Centralizing Sales, Marketing, and Support Operations
Image Source: Hubspot
If you are looking for a free sales funnel software tool to test the water, try HubSpot. A friend recommended it, and my first impressions have been kind of bittersweet.
Firstly, it is surely a great tool to construct a solid sales funnel. Its focus is primarily on lead management and tracking – pretty good! One of HubSpot’s standout features (and this really got me excited) is its automatic lead-scoring system. It rates your leads based on their likeliness to convert into customers.
For example, you’ve got a long list of leads, and you’re wondering which ones to reach out first. HubSpot does the heavy lifting by prioritizing them so you can fire your shots at the best ones first!
But here’s the thorn in the rose – the feature is not available in the free version or even in the starter plan. Luckily, my friend had a premium subscription, which is why I could use it.
What You’ll Like:
- Provides a variety of email marketing templates to create professional-looking messages that drive conversions
- Website building capabilities to build simple landing pages or complex eCommerce sites
- The ability to automate lead nurturing processes to email campaigns, ensuring consistent experiences for the audience
- Provides powerful sales pipeline management tools to track deals, monitor progress, and forecast revenue with ease
- Shows reports on key metrics such as website traffic, lead generation, and customer acquisition to make data-driven decisions
What You May Not Like:
- The free plan lacks the features like sales automation, lead scoring, custom reporting, etc
- The reporting functionality is not up to the mark that the competition offers
Pricing:
- Starts at $16/user/month.
5. WishPond – Best for Marketing Automation
Image Source: Accurate Reviews
When I used Wishpond, I realized how effortless it made marketing automation. From creating stunning landing pages to running lead generation campaigns, everything felt well-organized and easy to manage. I could quickly build pop-ups, forms, and contests that attracted and captured leads effectively. What I loved the most was the email automation—it allowed me to nurture leads and send personalized messages without constant follow-up.
Wishpond stood out as one of the best sales funnel software because of its seamless ability to manage the entire funnel. I could track leads at every stage, set triggers to move them forward, and even measure campaign performance in real-time. The built-in CRM helped me manage contacts and stay on top of deals, ensuring I never missed an opportunity. Plus, the drag-and-drop editor made designing pages and funnels surprisingly simple.
This tool also supported advanced integrations for running webinars and social media ads, making it a powerful option for businesses looking to automate their marketing efforts.
What You’ll Like:
- User-friendly drag-and-drop builder for landing pages and pop-ups
- Lead scoring to prioritize high-quality prospects effectively, helping you focus on leads most likely to convert
- Customizable email automation workflows for lead nurturing, ensuring timely and personalized communication with leads
- Detailed analytics to monitor campaign performance, enabling you to optimize strategies for better results
What You May Not Like:
- The mobile experience needed improvement for some features
- Customer support response times were inconsistent for free or lower-tier users
Pricing:
- Custom pricing.
6. ClickFunnels – Best for Landing Page Creation
Image Source: WinSavvy
Using ClickFunnels felt like having a tool that truly simplified the entire process of creating and managing sales funnels. The landing page builder was easy to use, even for someone like me with no coding skills.
The pre-designed templates made it so simple to create professional-looking pages, whether it was for lead generation, product sales, or webinars. The drag-and-drop editor lets me customize every element to fit my brand. What made ClickFunnels stand out as one of the best sales funnel software was how seamlessly it handled the entire funnel-building process.
I could create upsells, downsells, and automated follow-up sequences, all from one platform. The analytics were a game-changer—they showed me exactly where prospects were dropping off so I could make improvements. Plus, the integration with payment gateways made selling products and services super smooth. It saved me so much time by combining multiple tools into one.
What You’ll Like:
- Ready-to-use templates for creating landing pages and funnels quickly, saving time and ensuring professional designs
- One-click upsells and downsells to boost revenue per transaction, making it easy to maximize customer value effortlessly
- Built-in split testing to improve page and funnel performance, helping you identify what converts best
- Drag-and-drop editor for customizing pages without technical skills, making it easy to create professional designs quickly
What You May Not Like:
- No built-in CRM for detailed customer management, requiring an additional tool for comprehensive tracking
- Limited third-party integrations compared to other tools, restricting flexibility for advanced setups
Pricing:
- Custom pricing.
7. GetResponse – Best for Conversion Funnels
Image Source: GetResponse
GetResponse made the process of building and managing conversion funnels surprisingly simple and effective. The pre-built funnel templates were a huge time-saver and perfect for anyone looking to launch quickly. I could set up entire funnels for lead generation, webinar signups, and even e-commerce sales without needing multiple tools.
The drag-and-drop funnel builder made customization super easy, even for someone like me with limited technical skills. What made GetResponse stand out as one of the best sales funnel software was its comprehensive features. The built-in email marketing tools helped me nurture leads with automated sequences, while the landing page builder gave me complete control over design and content.
I also loved the detailed analytics, which showed me exactly how my funnels performed and where improvements were needed. It felt like everything I needed to manage and optimize my sales process was right there in one tool.
What You’ll Like:
- Pre-built conversion funnel templates for quick setup and launch, helping you save time and start campaigns faster
- Comprehensive email marketing tools for automating lead nurturing, ensuring consistent and personalized engagement with leads
- E-commerce tools for creating product pages and managing payments, simplifying the process of selling online
- Webinar hosting capabilities are integrated into the platform, allowing seamless lead engagement and audience interaction.
What You May Not Like:
- Limited customization options for advanced design tweaks
- Funnel customization features lacked depth for highly tailored campaigns
Pricing:
- Starts at $18.9/user/month.
8. Zendesk Sell – Best for Automatic Lead Scoring
Image Source: InetSoft
When I used Zendesk Sell, I was impressed by how it simplified managing and tracking leads. The automatic lead-scoring feature was really helpful —it helped me focus on the leads most likely to convert without wasting time.
The pipeline management was incredibly clear, allowing me to visualize deals at every stage of the funnel. Zendesk Sell truly stood out as one of the best sales funnel software I’ve worked with. Its real-time sales insights and activity tracking helped me optimize my sales funnel. I could identify bottlenecks and take action quickly.
Plus, the built-in communication tools made it easy to follow up with leads directly from the platform. The integration with other Zendesk tools was seamless, giving me a unified experience for customer management.
What You’ll Like:
- Intuitive pipeline management to track deals at every stage, ensuring better organization and faster decision-making
- Integrated communication tools for emails, calls, and texts directly within the platform
- Automatic lead scoring to prioritize high-value opportunities effortlessly, helping you focus on leads most likely to convert
- Real-time reporting and analytics for actionable sales insights, enabling data-driven decisions to improve performance.
What You May Not Like:
- Integration with non-Zendesk tools was not as seamless as expected
- Limited automation capabilities for complex sales workflows, which may require additional tools
Pricing:
- Starts at $25/user/month.
9. Keap – Best for Contact Management
Image Source: Keap
I spent too much time juggling spreadsheets and trying to keep track of my customer interactions. Then I discovered Keap, and it was like a breath of fresh air! Keap brought all my contacts, emails, and appointments into one central hub. No more scrambling for information!
But Keap is more than just a fancy address book. It’s a powerful automation tool that helped me streamline my sales funnel. I was able to create automated email sequences to nurture my leads, and the visual campaign builder made it super easy to see the entire customer journey. I could even trigger personalized emails based on specific actions, like when someone downloaded a lead magnet or visited a certain page on my website.
Keap also has some really cool e-commerce features. I was able to set up automated invoice reminders and track my sales performance, all within the platform. It was like having a virtual assistant helping me manage my business!
What You’ll Like:
- Built-in email templates for quick and professional outreach, saving time while maintaining polished communication
- Pipeline tracking to visualize and manage deals in progress, ensuring better organization and quicker follow-ups
- Customizable tagging for precise contact segmentation, allowing targeted and personalized communication with ease
- Automatic contact capture from emails, forms, and web pages, ensuring all leads are organized in one place effortlessly
What You May Not Like:
- Advanced automation workflows required some time to set up
- Limited design flexibility for landing pages compared to competitors
Pricing:
- Starts at $299/month.
10. Convert Kit – Best for Audience Segmentation
Image Source: Kate Scott
Sending generic emails that felt impersonal was a tough task for me. Then I switched to ConvertKit, and it was like a whole new world opened up! ConvertKit made it incredibly easy to segment my audience based on their interests, behaviors, and engagement. I could tag subscribers based on the links they clicked, the forms they filled out, or even the products they purchased.
This granular level of segmentation allowed me to create highly targeted email campaigns that resonated with my subscribers. I was able to send personalized content that felt relevant and valuable, which led to much higher open rates and click-through rates.
Plus, ConvertKit’s visual automation builder made it a snap to create automated email sequences that nurtured my leads and guided them through my sales funnel. I loved how easy it was to create landing pages and forms that were specifically designed to capture the information I needed to segment my audience effectively.
What You’ll Like:
- Dynamic tagging for precise audience segmentation based on behavior and preferences
- Visual automation builder for creating advanced workflows effortlessly
- Pre-designed email templates for polished, professional campaigns
- Subscriber tracking to monitor engagement and refine strategies
What You May Not Like:
- No native support for advanced CRM functionalities like deal tracking
- Limited design customization options for email templates
Pricing:
- Starts at $29/month.
11. ActiveCampaign – Best for Built-in Marketing Automation
Image Source: ActiveCampaign Help Centre
One of my old colleagues uses ActiveCampaign as their go-to sales funnel software. What I could make out from our hour-long Zoom discussion about the product is that it has excellent workflow automation capability.
For example, a potential lead visits or expresses interest in something on your website. With ActiveCampaign, you can create intricate, automated workflows that kick into action immediately!
This could include sending a welcome email, tracking their interactions, and progressively delivering more personalized content based on their behavior. But that’s not everything. The software can also help you track email performance through detailed analytics.
It lets you see how many people opened, clicked, replied, or unsubscribed from your business emails. You can also use advanced features like conditional content, split testing, and dynamic content to optimize email campaigns and increase conversions.
What You’ll Like:
- Automates repetitive tasks to streamline marketing campaigns and workflows for better efficiency
- Engages the audience with personalized email campaigns tailored to their preferences
- Prioritizes leads based on engagement and behavior to focus on the most promising prospects and increases conversion rates
- Organizes contacts, segments them into lists, and tracks interactions to build stronger relationships with the audience.
- Gives insights into marketing performance with detailed analytics that help in making data-driven decisions
What You May Not Like:
- The basic plan does not offer advanced features like sentiment analysis.
- The software misses a sales funnel view, unlike other products in the list.
Pricing:
- Starts at $15/user/month.
Find a Sales Funnel Builder That Will Meet All Your Expectations
Choosing the right sales funnel builder can make a world of difference for your business. It’s not just about creating funnels; it’s about finding a tool that aligns with your goals, simplifies your processes, and helps you convert leads into loyal customers. Whether you need advanced automation, email marketing tools, or detailed analytics, the best sales funnel software should seamlessly adapt to your unique needs and scale with your business.
Take the time to evaluate features, ease of use, and pricing before committing to a platform. Look for solutions that offer versatility and robust functionality without overwhelming you. Sometimes, it’s the simple and intuitive tools that end up being the most effective.
If you’re looking for a practical, reliable option, consider using BIGContacts CRM. It’s designed to streamline your sales funnel and lead management effortlessly. Plus, it even comes with a forever free plan, making it a great choice for businesses starting out or looking to save costs while scaling.
Sales Funnel Software: FAQs
How many payment gateway providers do the sales funnel software have?
The number of payment gateway providers available in sales funnel software varies depending on the platform. Most tools integrate with major providers such as Quickbooks, PayPal, Stripe, and Square. Advanced platforms may offer additional options for global transactions, ensuring flexibility for businesses to handle payments seamlessly across different regions.
Do you lose all your content if the sales funnel builder crashes?
No, most sales funnel builders are cloud-based, meaning your data is securely stored on their servers. Even if the tool crashes temporarily, your content is usually safe and accessible once the issue is resolved. To ensure peace of mind, always choose a reliable platform and back up your data periodically if the option is available.
Does the Bigcontacts sales funnel builder offer a free trial to test the software?
Yes, BIGContacts sales funnel builder offers a forever free plan, allowing you to explore its features without any upfront cost. This plan provides a great way to test the software and understand how it can streamline your sales funnel and lead management processes, making it a budget-friendly choice for businesses.
Where are automated sales funnels used?
Automated sales funnels are used across industries like e-commerce, SaaS, coaching, and digital marketing. They streamline lead generation, nurture prospects, and drive conversions. From capturing leads on landing pages to automating follow-ups with emails, businesses use them to guide customers through the buying journey efficiently, saving time while maximizing engagement and sales.
How to find the optimal cost of sales funnel software for a small business or startup?
To find the optimal cost of sales funnel software for a small business or startup, assess your needs—like automation, analytics, or email marketing. Compare pricing plans of tools offering these features, and prioritize scalability. Opt for software with flexible plans or free trials to ensure value without overspending. Always align costs with your budget.
Does a sales funnel software need technical support to set up and understand functionality?
Yes, sales funnel software often benefits from technical support during setup and to understand its functionality. While many tools are user-friendly, advanced features like automation workflows or integrations may require guidance. Access to reliable support ensures a smoother setup process, helps address issues quickly, and allows users to maximize the tool’s potential efficiently.
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