What does it take to delight customers? While the question may bring forth a number of factors that influence customer satisfaction, all of them have one thing in common- they rely on you knowing your customers well.

CRM tools have become indispensable for businesses across industries. A testament to this is the projected growth of the CRM global market revenue, which is expected to reach 49.6 billion USD by 2025. While this has resulted in plenty of up-and-coming CRM options, not every one of these will be the right choice for your...

What is the first thing that comes to your mind when you hear ‘sales analytics’? If the term brings up images of never-ending spreadsheets with an endless volume of data, we have news for you.

You put your heart and soul into crafting the perfect emails for your clients.

Are you a B2B business struggling with long and complicated sales processes? Do you often feel you don’t have control over the sales journey of your hard-earned leads and are all your marketing efforts going down the drain?

When email is the primary mode of your business communication, missed follow-ups can affect your success.